SuperQuanti
FREN
Contact us
ServicesDigital advertisingSEO and visibility in AI searchAnalytics and performance optimizationMedia strategy and integrated campaignsCreative and marketing content
Resources
ResourcesDigital InsightsToolboxUTM builderMarketing benchmarks
About
About SuperQuantiWho we serveCollaborative networkCareerContactEssentiel PME
Contact us

Paid media and multiplatform advertising

Your audiences guide the choice of platforms.

We launch and optimize campaigns on the platforms relevant to your offer: Google, Meta, LinkedIn, TikTok, Reddit, ChatGPT Ads, programmatic media and others. Their role is defined in the media plan around your objectives and audiences.

Let’s discuss your project

THE STARTING POINT

Every platform has a role in your campaign.

Multiple channels, one shared view.

How we see the challenge

We define the role of paid search / SEM, paid social, programmatic, display, video and AI environments. Channels can introduce your offer, support consideration or capture demand. Audiences, messages and investments are adapted to each environment, with a shared view of result quality.

Objective
Media mix
Contribution

WHAT WE TAKE CARE OF

Concrete work, at every step.

Channel and format selection

Assess platforms against your audiences, offer, budget and distribution options. Define the creative and data required before launch.

Setup and launch

Structure campaigns and prepare audiences, ads and tracked links. Check alignment between formats, destinations and conversions.

Management and optimization

Monitor spend, delivery, creative and incoming inquiries. Adjust budgets and settings based on what each channel reveals.

A shared view of results

Compare contributions with attention to platform roles and measurement methods. Share recommendations that guide subsequent action.

INSIDE THE ENGAGEMENT

A role for each media family.

Explore media-plan options. Selection depends on your audience, offer and budget.

Select an element to explore
Your media plan
ILLUSTRATIVE DELIVERABLEPaid search
  • Google Ads and Microsoft Advertising
  • Intent and keywords
  • Ads and pages
Paid search / SEM

Capture expressed intent.

Connect relevant searches to a coherent ad and page. Queries, exclusions and bids are evaluated alongside inquiry quality.

EXPLORE RELATED EXPERTISE

The capabilities behind this service.

EXPERTISE

Paid search / SEM

Manage paid search / SEM: intent, keywords, ads, bids and landing pages on Google Ads and Microsoft Advertising.

Explore this expertise

EXPERTISE

Paid social advertising

Connect audiences, creative and delivery on Meta, LinkedIn, TikTok, Reddit and relevant networks according to your media plan.

Explore this expertise

A SHARED UNDERSTANDING OF RESULTS

Measure what helps you decide.

We agree on useful metrics at the start, then interpret them in the context of your situation and available data.

  • Spend and delivery pacing
  • Response to messages and formats
  • Inquiry cost and quality
  • Channel contribution to agreed objectives

ILLUSTRATIVE ENGAGEMENT · ADAPTED TO YOUR OBJECTIVES

Give each channel a purpose

For a single offer, organize discovery, content engagement and contact. Adapt creative to each platform, then adjust investment according to the available results.

  1. Media plan
  2. Creative adaptation
  3. Launch
  4. Adjustments

YOUR QUESTIONS

Before we begin.

Should we be on every platform?

No. We select platforms according to the media plan, audiences and available resources. The number of channels should fit the budget and production capacity.

Do you work beyond Google, Meta and LinkedIn?

Yes. Our support can include TikTok, Reddit, ChatGPT Ads, programmatic and other environments. Activation depends on access, available formats and each platform’s requirements.

Can we retain campaigns already running?

Yes. We review existing campaigns and their history before proposing changes. Useful elements are incorporated into a shared plan.

FURTHER READING

Resources related to your challenges.

Performance marketing

How Do You Govern Meta Advantage+ Campaigns?

Structure Meta Advantage+ campaigns, review creative and conversion signals, and track lead quality beyond platform reporting.

Read article

Performance marketing

How Do You Build a Lead Quality Loop?

Connect campaigns to the CRM, define qualification stages and use sales feedback to improve lead quality.

Read article

Measurement

How Do You Run Incrementality Tests in 2026?

Choose an incrementality test, define a control group and assess statistical power before drawing conclusions about media impact.

Read article

COMPLEMENT YOUR ENGAGEMENT

Digital advertisingCreative and marketing contentAnalytics and performance optimization

LET’S TALK

How can you build demand and move prospects forward?

Let’s discuss your audiences, campaigns and what would help your prospects take the next step.

Let’s discuss your priorities